As an e-Commerce manager, I enhance the e-commerce experience to ensure processes run smoothly. Focusing on product quality, customer acquisition, conversion rates, and customer retention. 

E-commerce Customer Journey

Guiding the customer journey on any e-commerce site is a crucial step for optimizing the user experience, and maximizing conversions and sales.

By structuring the customer journey, I ensure visitors can easily navigate the site, find the products they need, and complete purchases efficiently.

A seamless journey fosters customer satisfaction and loyalty, encouraging repeat business, positive reviews, and referrals.

I strategically design each touchpoint—from landing pages to product listings and the checkout process to minimize friction and reduce cart abandonment.

e-Commerce Customer Journey

Metrics and KPIs for e-Commerce

While most businesses have a strategy, no strategy is flawless. Continuously refining and adjusting your approach is essential for achieving goals more effectively.

I regularly evaluate performance metrics and stay attuned to market trends, so I can identify areas for improvement and make necessary adjustments.
Working closely with stakeholders to identify the most critical Key Performance Indicators (KPIs) to gauge success.

customer acquisition cost

customer lifetime value

average order value

Return on Ad Spend

conversion rate

Bounce Rate

Web Traffic

amazon ecommerce

Ready to start your project?

Available for hire or contract!