Digital Ad Design

To emphasize the significance of the new technology, Columbia invested in its largest-ever summer marketing effort, including an exclusive multi-channel marketing campaign to engage audiences across television, print and digital platforms.

In collaboration with the marketing team of Academy Sports and Outdoors, I managed the seamless integration of captivating visuals, persuasive copy, and data-driven insights. The campaign aimed to establish a resonant connection between Columbia and Academy Sports and Outdoors’ customer base.